{"id":4637,"date":"2023-11-12T15:52:18","date_gmt":"2023-11-12T08:52:18","guid":{"rendered":"https:\/\/mhgvietnam.com\/?p=4637"},"modified":"2023-11-12T15:52:23","modified_gmt":"2023-11-12T08:52:23","slug":"ghost-promotion-la-gi-lam-gi-khi-thang-chuc-nhung-khong-tang-luong","status":"publish","type":"post","link":"https:\/\/mhgvietnam.com\/en\/ghost-promotion-la-gi-lam-gi-khi-thang-chuc-nhung-khong-tang-luong\/","title":{"rendered":"Ghost Promotion l\u00e0 G\u00ec? L\u00e0m G\u00ec Khi Th\u0103ng Ch\u1ee9c Nh\u01b0ng Kh\u00f4ng T\u0103ng L\u01b0\u01a1ng?"},"content":{"rendered":"<\/p>\n
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C\u00f3 th\u1ec3 b\u1ea1n kh\u00f4ng quen thu\u1ed9c v\u1edbi c\u1ee5m t\u1eeb \u201cghost promotion\u201d, nh\u01b0ng r\u1ea5t c\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 tr\u1ea3i qua ho\u1eb7c nghe kh\u00f4ng \u00edt nh\u1eefng c\u00e2u chuy\u1ec7n c\u1ee7a m\u1ecdi ng\u01b0\u1eddi xung quanh tr\u1ea3i qua t\u00ecnh tr\u1ea1ng n\u00e0y. C\u00f9ng t\u00ecm hi\u1ec3u ngay ghost promotion l\u00e0 g\u00ec v\u00e0 l\u00fd do xu h\u01b0\u1edbng n\u00e0y tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn nh\u00e9.<\/p>\n

<\/span>Ghost promotion l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n

Ghost promotion c\u00f3 ngh\u0129a l\u00e0 nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c giao th\u00eam nhi\u1ec1u vi\u1ec7c v\u00e0 ch\u1ee9c v\u1ee5 nh\u01b0ng kh\u00f4ng \u0111\u01b0\u1ee3c t\u0103ng l\u01b0\u01a1ng. C\u00f3 th\u1ec3 hi\u1ec3u ghost promotion l\u00e0 \u201ckh\u00f4ng c\u00f3 ti\u1ebfng nh\u01b0ng c\u0169ng ch\u1eb3ng c\u00f3 mi\u1ebfng\u201d, ch\u01b0a ch\u1eafc b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c thay \u0111\u1ed5i t\u00ean v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c, nh\u01b0ng kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c l\u1ea1i t\u0103ng v\u00e0 c\u00f4ng s\u1ee9c l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec1n \u0111\u00e1p x\u1ee9ng \u0111\u00e1ng.<\/p>\n

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\"\"\"\"<\/figure>\n<\/div>\n

Ghost promotion, ho\u1eb7c \u201cdry promotion\u201d, c\u00f3 s\u1ef1 t\u01b0\u01a1ng \u0111\u1ed3ng nh\u1ea5t \u0111\u1ecbnh v\u1edbi quiet promotion. Trong th\u1eddi th\u1ebf m\u00e0 layoff di\u1ec5n ra v\u1edbi t\u1ea7n su\u1ea5t qu\u00e1 l\u1edbn, nhi\u1ec1u c\u00f4ng ty l\u1ef1a ch\u1ecdn \u0111\u1ec3 nh\u00e2n vi\u00ean ngh\u1ec9 vi\u1ec7c nh\u01b0ng h\u1ea7u nh\u01b0 kh\u00f4ng c\u00f3 \u00fd \u0111\u1ecbnh tuy\u1ec3n ng\u01b0\u1eddi \u0111\u1ec3 b\u00f9 v\u00e0o nh\u1eefng v\u1ecb tr\u00ed tr\u1ed1ng. \u0110\u00f3 l\u00e0 khi nh\u1eefng ng\u01b0\u1eddi c\u00f2n \u1edf l\u1ea1i th\u01b0\u1eddng s\u1ebd \u00f4m \u0111\u1ed3m c\u1ea3 vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi kh\u00e1c.<\/p>\n

\u0110\u01b0\u01a1ng nhi\u00ean khi h\u1ecd c\u1ea3m th\u1ea5y b\u1ea5t m\u00e3n v\u1edbi c\u00f4ng vi\u1ec7c v\u00e0 c\u1ea3m th\u1ea5y nh\u1eefng \u0111\u00f3ng g\u00f3p c\u1ee7a m\u00ecnh kh\u00f4ng \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn, h\u1ecd s\u1ebd d\u1ea7n ch\u00e1n l\u00e0m vi\u1ec7c, r\u1ed3i t\u1edbi quiet quitting v\u00e0 cu\u1ed1i c\u00f9ng ngh\u1ec9 vi\u1ec7c ho\u00e0n to\u00e0n.<\/p>\n

<\/span>L\u00e0m th\u1ebf n\u00e0o khi b\u1ea1n g\u1eb7p t\u00ecnh tr\u1ea1ng ghost promotion?<\/strong><\/span><\/h2>\n

Ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi tr\u1edf th\u00e0nh n\u1ea1n nh\u00e2n c\u1ee7a ghost promotion. N\u1ebfu b\u1ea1n c\u0169ng n\u1eb1m trong nh\u1eefng tr\u01b0\u1eddng h\u1ee3p n\u00e0y, \u0111\u00e2y l\u00e0 d\u1ea5u hi\u1ec7u c\u1ee7a phong c\u00e1ch qu\u1ea3n l\u00fd thi\u1ebfu minh b\u1ea1ch \u0111\u1ebfn t\u1eeb ng\u01b0\u1eddi qu\u1ea3n l\u00fd v\u00e0 b\u1ed9 m\u00e1y doanh nghi\u1ec7p n\u00f3i chung. V\u1eady c\u00e1ch \u0111\u1ec3 \u0111\u1ed1i m\u1eb7t v\u1edbi dry promotion ho\u1eb7c ghost promotion l\u00e0 g\u00ec?<\/p>\n

<\/span>1. T\u00ecm hi\u1ec3u r\u00f5 c\u00e1c th\u00f4ng tin c\u1ea7n thi\u1ebft<\/strong><\/span><\/h3>\n

Nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft \u1edf \u0111\u00e2y, \u0111\u1ea7u ti\u00ean ch\u00ednh l\u00e0 m\u1ee9c l\u01b0\u01a1ng chung cho v\u1ecb tr\u00ed v\u1edbi nh\u1eefng c\u00f4ng vi\u1ec7c m\u00e0 b\u1ea1n ph\u1ea3i l\u00e0m. B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u v\u1ec1 m\u1ee9c l\u01b0\u01a1ng th\u1ecb tr\u01b0\u1eddng v\u00e0 m\u1ee9c l\u01b0\u01a1ng quy \u0111\u1ecbnh trong c\u00f4ng ty, k\u1ec3 c\u1ea3 qua n\u1ec1n t\u1ea3ng online hay qua m\u1ea1ng l\u01b0\u1edbi nh\u1eefng ng\u01b0\u1eddi quen bi\u1ebft. Ngo\u00e0i ra, h\u00e3y \u0111\u1ec3 \u00fd xem trong th\u1eddi gian ng\u1eafn t\u1edbi, c\u00f4ng ty b\u1ea1n c\u00f3 \u0111\u1ee3t review t\u0103ng l\u01b0\u01a1ng n\u00e0o kh\u00f4ng. C\u00f3 l\u1ebd \u0111\u00f3 l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n \u0111\u01b0a ra \u00fd ki\u1ebfn c\u1ee7a m\u00ecnh.<\/p>\n

D\u00f9 b\u1ea1n c\u1ea3m th\u1ea5y c\u00f3 th\u1ec3 b\u1ea1n \u0111ang g\u1eb7p b\u1ea5t c\u00f4ng, vi\u1ec7c tr\u01b0\u1edbc nh\u1ea5t n\u00ean l\u00e0m v\u1eabn l\u00e0 kh\u1ea3o s\u00e1t th\u00f4ng tin \u0111\u1ec3 c\u00f3 \u0111\u1ee7 c\u01a1 s\u1edf cho nh\u1eefng nghi ng\u1edd c\u1ee7a m\u00ecnh.\u00a0<\/p>\n

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\"t\u00ecm\"t\u00ecm<\/figure>\n<\/div>\n

\u0110\u1ecdc th\u00eam<\/strong>: C\u00e1ch Ph\u00e1t Hi\u1ec7n Li\u1ec7u B\u1ea1n C\u00f3 \u0110ang Nh\u1eadn M\u1ee9c L\u01b0\u01a1ng Th\u1ea5p H\u01a1n Th\u1ecb Tr\u01b0\u1eddng<\/p>\n

<\/span>2. Trao \u0111\u1ed5i v\u1edbi qu\u1ea3n l\u00fd tr\u1ef1c ti\u1ebfp<\/strong><\/span><\/h3>\n

\u0110\u00f4i khi c\u00e1c qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 c\u00f3 s\u01a1 su\u1ea5t v\u00e0 ch\u01b0a nh\u1eadn ra nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111ang hi\u1ec7n h\u1eefu trong b\u1ed9 m\u00e1y l\u00e0m vi\u1ec7c. Th\u01b0\u1eddng m\u1ecdi nh\u00e2n vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng l\u00e0 c\u00f3 th\u1ec3 l\u00e0m c\u00e0ng nhi\u1ec1u vi\u1ec7c c\u00e0ng t\u1ed1t. L\u00e0m g\u00ec c\u00f3 nh\u00e0 qu\u1ea3n l\u00fd n\u00e0o l\u1ea1i kh\u00f4ng th\u00edch m\u1ed9t nh\u00e2n vi\u00ean ch\u0103m ch\u1ec9 v\u00e0 nhi\u1ec7t huy\u1ebft \u0111\u00fang ch\u1ee9?<\/p>\n

Tuy nhi\u00ean khi b\u1ea1n c\u1ea3m th\u1ea5y qu\u00e1 t\u1ea3i v\u00e0 kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c th\u00f9 lao x\u1ee9ng \u0111\u00e1ng, b\u1ea1n c\u1ea7n trao \u0111\u1ed5i v\u1edbi ng\u01b0\u1eddi qu\u1ea3n l\u00fd b\u1ea1n tr\u1ef1c ti\u1ebfp. S\u1ebd c\u00f3 nh\u1eefng ng\u01b0\u1eddi s\u1ebfp l\u00fd t\u01b0\u1edfng nh\u1eadn ra c\u00e1n c\u00e2n \u0111ang m\u1ea5t c\u00e2n b\u1eb1ng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh l\u1ea1i m\u1ee9c l\u01b0\u01a1ng v\u00e0 ph\u00fac l\u1ee3i ph\u00f9 h\u1ee3p v\u1edbi b\u1ea1n.\u00a0<\/p>\n

<\/span>3. \u0110\u00e0m ph\u00e1n, \u0111\u01b0a ra \u0111\u1ec1 xu\u1ea5t<\/strong><\/span><\/h3>\n

C\u00e1ch \u0111\u00e0m ph\u00e1n v\u00e0 ki\u1ebfn ngh\u1ecb c\u1ee7a b\u1ea1n n\u00ean bao g\u1ed3m:\u00a0<\/p>\n

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  • Th\u00f4ng tin v\u1ec1 m\u1ee9c l\u01b0\u01a1ng tr\u00ean th\u1ecb tr\u01b0\u1eddng chung<\/li>\n
  • M\u1ee9c l\u01b0\u01a1ng h\u1ee3p l\u00fd v\u1edbi tr\u00ecnh \u0111\u1ed9 v\u00e0 c\u1ed1ng hi\u1ebfn c\u1ee7a b\u1ea1n<\/li>\n
  • Nh\u1eefng th\u00e0nh t\u00edch v\u1edbi con s\u1ed1 nh\u1ea5t \u0111\u1ecbnh \u0111\u1ec3 th\u1ec3 hi\u1ec7n m\u1ee9c \u0111\u1ed9 \u1ea3nh h\u01b0\u1edfng b\u1ea1n \u0111em l\u1ea1i cho c\u00f4ng ty<\/li>\n<\/ul>\n

    B\u1ea1n h\u00e3y c\u1ee7ng c\u1ed1 l\u1eadp lu\u1eadn c\u1ee7a m\u00ecnh, c\u00f3 th\u1ec3 v\u1edbi nh\u1eefng m\u1ee5c ti\u00eau \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c qua t\u1eebng tu\u1ea7n, th\u00e1ng, qu\u00fd ho\u1eb7c t\u1eebng d\u1ef1 \u00e1n. \u0110\u1ed9ng th\u00e1i n\u00e0y nh\u1ea5n m\u1ea1nh v\u00e0o nh\u1eefng gi\u00e1 tr\u1ecb b\u1ea1n \u0111em l\u1ea1i v\u00e0 cho th\u1ea5y b\u1ea1n l\u00e0 m\u1ed9t c\u00e1 nh\u00e2n c\u00f3 ti\u1ec1m n\u0103ng v\u00e0 x\u1ee9ng \u0111\u00e1ng nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec \u0111\u00fang v\u1edbi c\u00f4ng s\u1ee9c b\u1ea1n b\u1ecf ra.<\/p>\n

    <\/span>4. \u201cX\u00e1ch ba l\u00f4 l\u00ean v\u00e0 \u0111i\u201d<\/strong><\/span><\/h3>\n

    Trong tr\u01b0\u1eddng h\u1ee3p x\u1ea5u nh\u1ea5t khi ng\u01b0\u1eddi qu\u1ea3n l\u00fd v\u00e0 c\u00f4ng ty kh\u00f4ng ch\u1ea5p nh\u1eadn s\u1eeda \u0111\u1ed5i tr\u1ea1ng th\u00e1i c\u00f4ng vi\u1ec7c v\u00e0 m\u1ee9c l\u01b0\u01a1ng cho b\u1ea1n, c\u00f3 l\u1ebd \u0111\u00e3 \u0111\u1ebfn l\u00fac b\u1ea1n n\u00ean t\u00ecm m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c kh\u00e1c.<\/p>\n

    Th\u1eadt v\u1eady, d\u00f9 c\u00f3 th\u1ec3 h\u1ecd g\u1eb7p nhi\u1ec1u v\u1ea5n \u0111\u1ec1, doanh nghi\u1ec7p v\u1eabn n\u00ean c\u00f3 c\u00e2u tr\u1ea3 l\u1eddi cho nh\u00e2n vi\u00ean, \u00edt nh\u1ea5t l\u00e0 v\u1ec1 m\u1ed1c th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh khi n\u00e0o h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c s\u1eeda \u0111\u1ed5i h\u1ee3p l\u00fd v\u1ec1 quy\u1ec1n l\u1ee3i. C\u00f2n n\u1ebfu c\u00f4ng ty ho\u1eb7c doanh nghi\u1ec7p c\u00f3 d\u1ea5u hi\u1ec7u m\u1eadp m\u1edd v\u00e0 kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch r\u00f5 r\u00e0ng, \u0111\u00e2y l\u00e0 d\u1ea5u hi\u1ec7u c\u1ee7a m\u1ed9t m\u00f4i tr\u01b0\u1eddng \u0111\u1ed9c h\u1ea1i. B\u1ea1n n\u00ean t\u00ecm m\u1ed9t ch\u1ed7 d\u1eebng ch\u00e2n m\u1edbi cho m\u00ecnh.<\/p>\n

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    \"th\u0103ng\"th\u0103ng<\/figure>\n<\/div>\n

    Tr\u00ean \u0111\u00e2y l\u00e0 b\u00e0i vi\u1ebft v\u1ec1 \u0111\u1ecbnh ngh\u0129a ghost promotion l\u00e0 g\u00ec<\/strong> v\u00e0 nh\u1eefng h\u1ec7 lu\u1ef5 c\u1ee7a t\u00ecnh tr\u1ea1ng n\u00e0y \u1edf n\u01a1i c\u00f4ng s\u1edf. \u0110\u1ec3 c\u1eadp nh\u1eadt c\u00e1c th\u00f4ng tin m\u1edbi v\u00e0 h\u1eefu \u00edch t\u01b0\u01a1ng t\u1ef1, \u0111\u1eebng qu\u00ean \u0111\u1ebfn v\u1edbi Ch\u00fang t\u00f4i Vi\u1ec7t Nam nh\u00e9.<\/p>\n

    <\/p>\n

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    <\/div>\n<\/p><\/div>\n

    <\/p>\n

    <\/div>\n

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    \"t\u1ea3i\"t\u1ea3i<\/div>\n

    \n <\/div>","protected":false},"excerpt":{"rendered":"

    C\u00f3 th\u1ec3 b\u1ea1n kh\u00f4ng quen thu\u1ed9c v\u1edbi c\u1ee5m t\u1eeb \u201cghost promotion\u201d, nh\u01b0ng r\u1ea5t c\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 tr\u1ea3i qua ho\u1eb7c nghe kh\u00f4ng \u00edt nh\u1eefng c\u00e2u chuy\u1ec7n c\u1ee7a m\u1ecdi ng\u01b0\u1eddi xung quanh tr\u1ea3i qua t\u00ecnh tr\u1ea1ng n\u00e0y. C\u00f9ng t\u00ecm hi\u1ec3u ngay ghost promotion l\u00e0 g\u00ec v\u00e0 l\u00fd do xu h\u01b0\u1edbng n\u00e0y tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn nh\u00e9. […]<\/p>\n","protected":false},"author":1,"featured_media":7641,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-4637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xu-huong-moi"],"_links":{"self":[{"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/posts\/4637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/comments?post=4637"}],"version-history":[{"count":1,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/posts\/4637\/revisions"}],"predecessor-version":[{"id":7642,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/posts\/4637\/revisions\/7642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/media\/7641"}],"wp:attachment":[{"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/media?parent=4637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/categories?post=4637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mhgvietnam.com\/en\/wp-json\/wp\/v2\/tags?post=4637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}